How are you, me and here, “brand 20 to get a wide version

“You, I and Ha” is ROM-Com independent of a couple who explores a triple group in the hope that their marriage will improve, and this Valentine’s Day, if you bought two tickets for the film via Vandango, you can bring a third free person. What you do after the movie is completely up to you.

The true life of Selena Reynil, the star of the movie, writer and producer, and her director Dan Levy Dahidan hopes that Vandango’s promotion will help improve their relationship with the exhibitors. If not, they got 19 unique other methods to get a word about their movie – all brand partnerships, all of which were personally prepared by Ringel and Dagerman.

“You and I and Ha” were not released by a studio, it is self -distributed through the spouses production company, and two production. Not only did the opening secure independently in more than 200 American theaters, but also obtained trademark support such as Lindt Chocolate, Lalo Tequila and W and Hotel Punta Mita in Mexico, and even a sexual games company called The Pleasure Chest (type A topic here) , Which sent some good things to the influencers. The money collected will go to the costs of distribution, printing and advertising. The unique nature of each brand deal, such as Fandango Thruple Pitch, is for the sake of the duct.

“It is not enough to have a good movie anymore; you have to have a good movie and “Learn how to attract people’s attention.”

Ringel and Dagerman have been touring “You, I and Hah”, their third movie together, in festivals since 2023. He got strong reviews, but there is no project distribution. The couple offered daily deals and date; A real theatrical launch was a later idea. So they took matters to their hands, such as the buds of the influencer on social media.

RINGEL and Cold Dagerman, DM-Ed, and WhatsApp-Ed thousands of different brands. There were no two stadiums.

For example, the film should appeal to the parents looking for a date of history. The idea was embodied in a brand partnership with Bumo, a child care service based in Pasadina, which agreed to provide discounts on children’s room for couples who buy tickets to “You, I and Ha”.

Chocolate is a homosexual, and Tikila may be one in one way for half of the triple groups: Lindt and Lalo for both “You & Luha” shows.

Mexican resort is presented where the film was filmed on the weekend to the chosen viewers who participate on social media. RINGEL got this by corresponding to the local government and returning to its location specified for the hotel’s personality.

Among all the brand partnerships, exactly zero is the product mode-the film was completed before this endeavor began. Ringel and Dagerman estimated that they raised $ 100,000 of promotional shows for their movie, which was made with less than a million dollars.

But when you really need the attention of the theater owners, you invite John Pythayan. Or rather, you can send a message to LinkedIn.

The former NATO president (the National Theater Association) runs the Fithian Group collection, which builds an online market called the audience, which will associate independent films directly with theaters. “You, I and Hah” will be the first movie to test the feasibility of the attendees – “Alpha” test before its experimental launch in July.

The stadium was Rynell to Pythayan, the former king of cinema, mainly: we chose because We are Nobs.

“If you choose a more firm person, people will look back and go,” this has succeeded because of this person. This works because it was Scarlett Johansson. “But if you choose and succeed, you prove your point of view, which is that people really want independent films.”

Not only was it sold, but I told Indiewire that the proposal “shook our worlds”, describing Reneel and Dergerman “genius businessmen”.

“They wander around independent film makers to raise the marketing budget they need, raising promotional partners, and partnership with us.” “It is an ideal passionate test for the concept of the concept that an independent romantic comedy can make it in theaters today if you target it properly and promote it properly.”

Fithian is a good friend of a distributor (of any size). He personally pressed the theater chains on behalf of Reneel and Dagman. More screens appeared – and brands -.

The real “genius” and Dagerman may be that they are learning from mistakes. Their second movie “Mother Mother by Choice” who sold themselves directly to HBO Max (now a maximum), but the film did not receive almost any marketing and was buried quickly on the service.

“I have always trained to set a starting date for your production, then when you finish the movie, I was placed in the festivals, and you will discover it,” said Dahazhalaman.

He now believes that you need two history: the date of the start of production and when you want to release it, and independent filmmakers need it personally from point A to point B.

“You do not design the car and then hand it over to another person to sell it.” “This is your company’s connection card; this is your product. We consider this our product, and we really want to get it out of there and increase the effect.”